Bree Noble & Katie Zaccardi - Launching a New Revenue Stream for Your Music Career

Katie Zaccardi is a musician, marketing expert, has her own podcast Out To Be, and offers many amazing coaching resources for DIY Musicians.

Learn more about Katie at https://www.katiezaccardi.com/. Bree Noble is also a musician, entrepreneur, and coach helping DIY musicians launch their career.

Learn more about Bree Noble at https://profitablemusician.com/.

The two of them are working together on an amazing new course that goes live this month, June 2021, helping artists launch a new revenue stream for their business.

Katie Zaccardi - Launching Your Patreon Page, Next Album, or Marketing Campaign

You can also listen to this episode on Apple Podcasts | Spotify | Stitcher |

Katie Zaccardi is a singer-songwriter and music business coach that’s focused on helping women in the music industry build sustainable careers and multiply their income without stress and self-doubt. Last time she was on the show was episode #095, where we focused on mental health in the music industry, and especially for creatives. In this episode, we go deep into an artist’s launch strategy for their next project whether that’s a Patreon page, new album, single, or just marketing campaign in general.

Andrew Duhon - Grammy Nominated Singer-Songwriter on Bringing Value to Your Audience and Learning How to Pivot with Alternative Revenue Streams

Cover, Andrew Duhon, Ep.101.jpg

You can also listen to this episode on iTunes | Spotify | Stitcher |

Andrew Duhon is a singer-songwriter based in New Orleans, LA. His second album, ‘The Moorings’, was Grammy Nominated for the best-engineered album. Duhon has been touring the United States and the UK for the last decade, starting completely DIY. Since COVID-19, he learned how to quickly pivot his business, and created alternative revenue streams through live streaming and Patreon, offering a new experience and value to his fans. In this conversation, we discuss how Andrew Duhon built relationships with people at venues while on tour to further expand his touring business, going on a vacation to the UK that lead to touring the country, how he’s built revenue streams with live streaming and Patreon, and much more. 

To learn more about Andrew Duhon visit https://www.andrewduhon.com/

Highlights from this Episode
[6:23] Getting started playing music 
[8:13] DIY Touring 
[9:34] Playing open mics 
[13:05] Touring strategy 
[16:32] Talking with strangers at shows 
[18:52] Playing outside of your hometown 
[22:00] Communicating with fans for upcoming shows 
[23:10] Becoming a Creator on Patreon 
[27:50] Starting Facebook Live Streams 
[32:02] Engaging with people on a live stream 
[36:50] Encore performances on Patreon 
[38:12] Writing process and habits 
[42:55] Things he’s done different since COVID-19 
STUDENT Q&A 
[45:48] How do you attract people to your Patreon page? 
[47:25] How are you testing new songs since open mics are not an option? 
[50:01] Can the Global Quarantine help you build new fans overseas? 
[54:25] Do you think if you released the Patreon content for free, the audience would be as engaged? 
[57:42] Wrap up Questions - getting to know Andrew Duhon 

Quotes from Andrew Duhon
“The open mic is a petri dish for creativity.” 
“I think the open mic for me was important for playing a draft of a song...and see how it landed.” 
“The open mic was helpful to bounce songs off of strangers.”
“People who enjoy a set want a souvenir….give them an opportunity to take you with them.” 
“After starting Patreon, I’m reminded not everybody is on Facebook or Instagram.” 
“People who gravitate toward what an artist is doing or where that artist is going, are gonna love seeing incomplete stuff or stuff that doesn’t make the cut.” 
“That tip jar thing, that works. People are not tipping 5 bucks. They’re tipping what a concert ticket would cost.” 
“The only thing different from me recording a video and doing a live steam is the opportunity to interact.” 
“You have to figure out a way to talk your way down that comment list until you feel like you can engage.” 
“The corners of your mind when you just start sweeping around, there are ideas in there that you are going to enjoy, and you won’t find them unless you just start moving the pen.” 
“Not everything should feel like an effort to make a song on a record. Sometimes you’re just working the muscle some other way.” 
“When people hear a new song and they really like it, they want to let you know about it.” 
“If it feels like thoughtful content, people will appreciate it.” 

Get in touch with Andrew Duhon
https://www.andrewduhon.com/
https://www.patreon.com/andrewduhon
Facebook | Instagram | YouTube | Twitter 

Keep in touch:
chris.goyzueta@gmail.com
www.makingitwithchrisg.com
https://www.instagram.com/chrisgoyzueta/
https://www.facebook.com/makingitwithchrisg

Credits: 
Host: Chris Goyzueta (Chris G.)
Producer: Jason Trosclair
Executive Producer: ONElive Creative Agency  
Music: Emily Kopp